Privacy Policy
Effective date: September 2026
MetaRank ("MetaRank," "we," "us," or "our") operates an app store optimization (ASO) platform that helps mobile teams track keyword rankings, monitor competitors, and improve app visibility. This Privacy Policy explains what information we collect, how we use it, and the choices you have when using our website and services at metarank.io.
Data We Collect
We collect information you provide directly, information generated through your use of MetaRank, and limited technical data needed to operate the service securely.
- Account information: name, email address, organization name, role, and authentication credentials managed through our identity provider.
- Billing information: subscription plan, payment status, and billing history. Payment card details are processed by Stripe and are not stored on MetaRank servers.
- App and ASO data: app identifiers, store listings, keyword lists, ranking history, competitor configurations, review data, alerts, and integration settings you connect to your workspace.
- Usage and device data: log data, IP address, browser type, pages viewed, feature usage, and diagnostic information used to maintain performance and security.
- Communications: support requests, feedback, and messages you send to our team.
How We Use Your Data
We use the information we collect to:
- Provide, maintain, and improve the MetaRank platform and its ASO features.
- Authenticate users, manage organizations, and enforce access controls within your workspace.
- Process subscriptions, issue invoices, and communicate billing-related updates.
- Fetch and display app store data, keyword rankings, and analytics based on the apps and markets you configure.
- Send product updates, security notices, and support responses related to your account.
- Monitor usage trends, troubleshoot issues, detect abuse, and protect the integrity of our service.
- Comply with legal obligations and enforce our Terms of Service.
We do not sell your personal information. We do not use your private app data to train public machine learning models.
Data Retention
We retain account and workspace data for as long as your organization maintains an active MetaRank account, or as needed to provide the service you request.
If you delete an app, keyword set, or integration from your workspace, associated data is removed from active product views according to our internal retention schedule. Backup copies may persist for a limited period for disaster recovery and security purposes.
When you close your account or your organization is terminated, we delete or anonymize personal data within a reasonable period, except where retention is required for billing records, dispute resolution, fraud prevention, or legal compliance. Billing and transaction records may be retained for up to seven years where required by applicable law.
Third-Party Services
MetaRank relies on trusted third-party providers to deliver core functionality. These providers process data only as needed to perform services on our behalf and are subject to contractual safeguards.
- Clerk: handles user authentication, session management, and organization membership. Clerk receives account identifiers and authentication events necessary to secure access to MetaRank.
- Stripe: processes subscription payments and billing events. Stripe receives payment method details, billing contact information, and transaction metadata. MetaRank receives limited billing status information from Stripe but does not store full payment card numbers.
- Apple App Store and Google Play APIs: when you connect store credentials or request public store data, MetaRank exchanges app identifiers, API tokens, and related metadata with Apple and Google services to retrieve rankings, reviews, listing metadata, and other ASO data you authorize.
- Infrastructure and analytics providers: we use hosting, monitoring, and error-tracking services to operate MetaRank reliably. These providers may process IP addresses, request logs, and diagnostic data.
Each third-party provider maintains its own privacy policy. We encourage you to review the policies of Clerk, Stripe, Apple, and Google when connecting integrations or managing billing.
Your Rights
Depending on your location, you may have rights regarding your personal information, including the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate or incomplete information.
- Request deletion of personal data, subject to legal and contractual limits.
- Object to or restrict certain processing activities.
- Request a portable copy of data you provided to us.
- Withdraw consent where processing is based on consent.
Organization administrators can manage many account settings directly within MetaRank, including member access, connected apps, and billing preferences. To exercise privacy rights or submit a data request, contact us at legal@metarank.io. We may need to verify your identity before fulfilling a request.
If you are located in the European Economic Area, United Kingdom, or other regions with applicable privacy laws, you may also have the right to lodge a complaint with your local supervisory authority.
Contact
If you have questions about this Privacy Policy or how MetaRank handles your data, contact us at:
MetaRank
Email: legal@metarank.io
We may update this Privacy Policy from time to time. When we make material changes, we will post the updated policy on this page and revise the effective date above.